Legal
September 15, 2020
AGA Launches New Marketing Code, William Hill to Oversee It
The American Gaming Association (AGA) has introduced a new binding code of conduct that sets new standards for responsible advertisement among the organization’s members, and specifically for their sportsbook product. According to AGA’s code of conduct, entitled Responsible Marketing Code for Sports Wagering, messages may not promote irresponsible or excessive participation in sports betting contests. […]
Business
September 10, 2020
William Hill and CBS Sports Roll Out New Digital Content
William Hill US and CBS Sports, as part of their deal signed in February, announced Wednesday the roll-out of wide ranging digital content across all digital platforms of the media network, as the sports betting operator is looking to utilize the innovative partnership ahead of the start of the new fantasy football season. New Games, […]
Business
September 5, 2020
William Hill Launches Mobile Sports Betting in West Virginia
Friday, September 4, William Hill announced the launch of online and mobile sports betting in West Virginia. Sports fans from the Mountain State can now bet on live games of college and professional teams. Online and Mobile Sports Betting by William Hill Now Available in WV The U.S. sportsbook market leader William Hill announced the […]
Business
September 2, 2020
William Hill Acquires CG, Eyes Online Businesses Merge with Caesars
William Hill announced Tuesday it completed the acquisition of CG Technology after the approval granted by Nevada regulators last week. As per the deal, the sports betting giant started operating 4 additional sports books and expended its presence on the Las Vegas Strip. Expanding Its Footprint on the Strip The new properties added to the […]
Business
August 29, 2020
Nevada Gaming Board Approves William Hill’s CG Acquisition
Nevada has given green light for the acquisition of CG Technologies, formerly Cantor Gaming, by William Hill U.S. William Hill Gets OK from Nevada to Acquire CG Technologies The Nevada Gaming Commission has allowed Las Vegas sportsbook company CG Technologies to proceed with the sale of company assets to William Hill U.S., an established competitor […]
Business
August 13, 2020
William Hill Grows Nevada Presence with Sportsbooks Management
The British gambling giant William Hill has consolidated its footprint in Nevada with the acquisition of CG Technologies and taking over the management of several Caesars Entertainment sportsbooks. William Hill Secures CG Technologies Sportsbooks Management Contracts William Hill, a British gaming company with presence in over ten states where sports betting is legal, is now […]
Business
August 6, 2020
William HIll to Keep 119 Betting Shops Closed in the UK
Due to expected lack of demand, William Hill has chosen not to reopen 119 of its UK High Street betting shops. Meanwhile, the company’s focus on the United States continues. 119 William Hills Shops to Remain Shuttered in the UK William Hill has confirmed that 119 of its UK High Street betting shops will remain […]
Business
August 5, 2020
William Hill: VAT Refund Papered the Cracks from COVID-19 Impact
UK-based gaming giant William Hill announced its interim 2020 financial results, posting net revenue of £554.4 million and profit before interest and tax of £148.5 million. The statutory profit figure includes a VAT refund after tax of £201.6 million and an £81.9 million non-cash intangible impairment of the UK Retail estate. H1 2020 Net Revenue […]
Business
August 3, 2020
Illinois: William Hill Sports Book at Grand Victoria Casino Elgin
UK-based sports betting giant William Hill announced today its US subsidiary opened up a retail sports book in Illinois, the operator’s first in the state. In partnership with Caesars Entertainment and its Grand Victoria Casino Elgin, the new sports book marked another milestone for William Hill’s strategy for expansion into regulated markets. William Hill Enters […]
Casino
July 24, 2020
William Hill Goes Live in Colorado Opening Betting Kiosks
UK-based sports betting giant William Hill announced yesterday it would launch its Colorado operations July 24, entering the market in partnership with Caesars Entertainment. The betting company is opening 6 kiosks in two gaming properties in Black Hawk, Isle Casino Hotel and Lady Luck Casino. Colorado Sports Betting Market Highly Competitive Sports betting in the […]