Business
October 27, 2021
PlayUp Taps into Paysafe’s Income Access and Payment Solutions
Australian sports betting and iGaming operator PlayUp has teamed up with provider of payment solutions Paysafe to power up its offering in regulated gaming and sports betting markets. PlayUp, which has launched betting products in New Jersey and Colorado, will now benefit from Paysafe’s advanced payment offering. Empowering Players Through Payments Solutions Paysafe should reinforce […]
Casino
October 27, 2021
PlayUp Strikes Market Access Partnership for iGaming in Iowa
PlayUp continues to build up momentum in the US gaming market, establishing a new market access partnership with Wild Rose Entertainment in Iowa. The tie-up comes on the heels of a similar arrangement in New Jersey. Through this partnership, PlayUp may prepare for a future launch of iGaming in the jurisdiction, giving the company a foothold […]
Sports
October 15, 2021
PlayUp Goes Live in New Jersey with Second US Launch
Australian sports betting operator PlayUp has received an official go-ahead from the New Jersey Division of Gaming Enforcement to launch a fully-scaled sports betting product in the Garden State. This comes on the tail of the company acquiring a license in January 2021. PlayUp partnered with FR Park Racing, LP (FRP), a company owned by […]
Insider
March 18, 2021
PlayUp CEO Dr Laila Mintas: “We Can Now Aggressively Look at Going Live in Other States”
PlayUp is an Australian sportsbook with a growing footprint in the United States. Following this week’s launch in Colorado, the company is really shaping up nicely in the U.S., operating in key markets and growing its presence in key states. PlayUp focuses on bringing actionable betting solutions with well-priced odds and fixtures, a diversity of […]
Sports
March 10, 2021
PlayUp Arrives with Mobile and Online Betting in Colorado
Colorado welcomes Australian sportsbook PlayUp through a Bull Durham partnership. The sportsbook is launching both a mobile and online betting platform. Sports Betting in Colorado Grows with PlayUp Addition PlayUp has rolled out in Colorado, with the Australian bookmaker breaking fresh ground in the United States. Through a partnership with Bull Durham Casino in Blackhawk and the […]
Business
February 18, 2021
Chalkline and PlayUp USA to Provide Free-To-Play Content to Devils Fans
PlayUp USA has signed a deal with Chalkline to offer free-to-play content to New Jersey Devils fans prior to its platform launch in March. Chalkline has inked a supply deal with PlayUp USA to provide its free-to-play games as part of the online betting operator’s sponsorship agreement with the NHL New Jersey Devils. PlayUp USA […]
Business
February 2, 2021
PlayUp Assimilates The Roar and AthletesVoice
Premium betting entertainment and technology company, PlayUp announced on Monday that it acquired Australia’s leading fan and athlete media platforms The Roar and AthletesVoice. PlayUp Acquires Two Leading Fan and Athlete Media Platforms in Australia PlayUp, the premium betting entertainment, and technology company announced on Monday that it purchased the leading fan and athlete media […]
Business
January 15, 2021
PlayUp and New Jersey Devils Strike Multi-Year Agreement
PlayUp signed a multi-year agreement with the New Jersey Devils and Prudential Center on Friday, becoming the team’s presenting partner. Presenting Partner Australian-owned iGaming and technology provider PlayUp signed a multi-year deal with the New Jersey Devils and Prudential Center this Friday. The Devils became the first US professional sports team partner of the online […]
Sports
January 14, 2021
PlayUp Acquires New Jersey Betting License
PlayUp has acquired a betting license in New Jersey and hopes to launch in the state within the first quarter of 2021. PlayUp US Launch Online betting and entertainment leader PlayUp has expanded its presence on the US market once again by acquiring a betting license in New Jersey. This is the company’s second US […]
Business
December 5, 2020
PlayUp Expands in US, Announces Dennis Drazin as New Board Appointment
Australian sports betting operator PlayUp has added Dennis Drazin to its Board of Director to strengthen its growth in the United States and globally. A Brand New Team for a New Challenge Premium betting entertainment group PlayUp has now appointed veteran industry expert and Hall of Famer Dennis Drazin as part of its team and […]