Sports
March 14, 2023
Paddy Power Remains SSG’s Good Morning Racing’s Title Sponsor
The bookmaker will continue as the company’s “Good Morning Racing” series title sponsor, which is the live and daily festival preview show hosted by Racing Post, an SSG company. Paddy Power will sponsor the next 15 morning shows, which include every day of the Grand National festival, Royal Ascot, and naturally, the Cheltenham Festival. SSG […]
Industry
March 14, 2023
Paddy Power Says Sustainability a Must for Gambling to Survive
Making gamblers safer is a vital part of the gambling industry’s long-term plans for success, argues the man whose company bears his name. In fact, this is the only way to guarantee that consumers are in good financial and mental health so that they can repeatedly choose this pastime as a viable entertainment option. The […]
Industry
February 21, 2023
Charities Unamused by Paddy Power‘s Recent Ad
About a week ago, Paddy Power released a new advert for Tottenham Hotspur. The ad is called The Spurs Fan Centre and makes fun of the team’s suboptimal performance and lack of notable achievements. Miserable Time to Be a Spurs Fan In its ad, Paddy Power showcases an employee walking the viewers around a fictional […]
Sports
February 9, 2023
ASA Clears Paddy Power and Sky Bet Ads Featuring Former Soccer Players
This decision comes despite concerns raised by some individuals about the advertisements potentially violating the advertising code, which prohibits gambling operators from linking themselves with individuals who could attract minors, the ASA conducted a thorough investigation and ultimately determined that there was no violation of the code. ASA Deems Crouch Does Not Appeal to Young […]
Business
February 3, 2023
Paddy Power and Playtech Extend Successful Partnership
The new partnership extension builds on a strong foundation between the duo. In fact, Paddy Power and Playtech have collaborated for more than a decade, helping each other grow further into the iGaming vertical. Now, thanks to the new collaboration, Playtech will continue to be the exclusive provider of self-service betting terminals (SSBTs) for Paddy […]
Business
February 1, 2023
Paddy Power Secures “Superbrand” Status for Its Leading Campaigns
The gambling company with online and retail operations spread across Ireland and the UK has been recognized as a superior and creatively engaged brand in the British gaming market. The brand known as “Home of the Money Back Special” has received the yearly accolade from the center that does independent consumer surveys to determine which […]
Casino
December 12, 2022
Inspired to Provide Managed Services for Paddy Power
B2B provider of gaming content, technology, hardware and services Inspired Entertainment announced a new exclusive agreement with Flutter Entertainment-owned brand Paddy Power. Managed Services, VLT Cabinets The agreement between Inspired Entertainment and the brand operating over 350 betting shops in the UK will see the tech solutions supplier provide Paddy Power with fully integrated managed […]
Sports
November 28, 2022
Paddy Power Motivates Wales ahead of ‘Cup Final’ with England
Irish bookmaker Paddy Power showed its support for the international soccer team of Wales, engaging with former internationals Cliff Jones and Tery Medwin and with the help of over 1,000 sheep. ‘SHEEP > LIONS’ the Tagline Runs The two surviving members of the last Wales squad to reach the World Cup participated in a message […]
Industry
November 15, 2022
Crouchy Conducts the Classics with Paddy Power
Peter Crouch, a former English soccer professional who now serves as one of Paddy Power’s brand ambassadors, has taken part in yet another initiative with the operator. To celebrate the upcoming FIFA World Cup in Qatar, Crouch and Paddy Power joined forces to release a festive charity album. Crouchy Conducts the Classics It looks like […]
Industry
November 11, 2022
Paddy Power Ad Celebrates Christmas and the World Cup
Irish gambling company Paddy Power has launched a new advert to celebrate the holidays and the FIFA World Cup tournament. The new commercial has a festive atmosphere while celebrating the exciting international soccer event. The Sound of Christmas and the World Cup Colliding The advert is called “Where were you in 22?“ and features Peter Crouch, […]
