Sports
June 23, 2022
Fanatics CEO Rubin Avoids Conflict with NBA, Sells HBSE Stake
Michael Rubin, chief executive officer of Fanatics and a minority owner of the Philadelphia 76ers and New Jersey Devils is selling his stake to avoid conflicts with the NBA and NHL related to ownership rules, ESPN reported. Transitioning from Part-Owner to Life-Long Fan Rubin, who holds 10% in Harris Blitzer Sports & Entertainment (HBSE), the […]
Casino
April 19, 2022
Gila River Resorts & Casinos Chooses NBA’s Jae Crowder As First-Ever Brand Icon
Gila River Resorts & Casinos (GRRC) has chosen NBA star Jae Crowder to sign its first professional athlete deal in history. The endorsement partnership will start with Phoenix Suns’ 31-year-old starter hosting the Summer Oasis Pool Party. Why GRRC Chose “Bossman” Crowder As First Brand Ambassador Using the voice of this president and chief marketing […]
Sports
March 10, 2022
Genius Sports’ Second Spectrum Now Covers NBA’s G League Venues
For decades now, Genius Sports has been the leading sports data company focused on both helping to preserve the integrity of sports globally but also create the tools necessary to improve the athletic experience. The latest company involvement is focused on the G League venues owned by the National Basketball Association (NBA). G League to […]
Sports
February 24, 2022
Caesars Struck an Agreement with NBA’s Cleveland Cavaliers
Caesars Sportsbook is now the “Official Sports Betting Partner” of the Cleveland Cavaliers following a multi-year partnership agreement between Caesars Entertainment and the NBA franchise from Ohio. Official Sports Betting and Casino Partner The arrangement between the US casino giant and the Cavaliers also made Caesars Entertainment the “Official Casino Partner” of the professional basketball […]
Sports
February 10, 2022
Betway Becomes Gaming, Betting Sponsor for Milwaukee Bucks
We are way past the times when sports franchises, leagues, and sports betting operators had to act coy around each other. Today, everyone from media conglomerates to the main governing sports bodies to colleges have embraced sports betting as an indelible part of the experience, and that is okay. Betway and the Milwaukee Bucks are […]
Sports
January 13, 2022
BetPlay Named Official Betting Partner of the NBA in Colombia
BetPlay, a prominent sponsor in Colombian soccer competitions, is extending its presence on the local sports scene by a multi-year partnership with the National Basketball Association (NBA) to become its Official Betting Partner in Colombia. Strengthening Grip on Basketball Market-leading multi-channel sports betting brand BetPlay, operated by Colombian gambling group Corredor Empresarial, continued to strengthen […]
Business
December 1, 2021
Sportradar Becomes PointsBet’s US Data Supplier of Choice
Global supplier of sports betting data and integrity monitoring technology, Sportradar, announced it entered into a multi-year supplier deal with premier online sports betting and gaming operator PointsBet. US Supplier of Choice The deal between Sportradar and PointsBet established the Swiss-based technology company as the US supplier of choice for data from the MLB, NBA, […]
Sports
November 17, 2021
Sportradar Signs New Partnership Deal with the NBA
Global supplier of sports betting data Sportradar Group announced today it entered into an expansive new partnership deal with the National Basketball Association (NBA) beginning with the 2023-24 season of the professional basketball league. Grow NBA, WNBA and NBA G League Popularity The multi-year agreement reached between Sportradar and the NBA will see the NBA, […]
Sports
November 4, 2021
DraftKings Announced Expanded Partnership Deal with the NBA
Digital sports and entertainment company DraftKings announced today its relationship with the NBA deepened to make it a co-official sports betting partner of the professional basketball league. The Partnership Deepens The expanded agreement between DraftKings and the NBA grants the Boston-based brand expansive league rights to integrate official NBA assets into its sports betting, daily […]
Sports
November 2, 2021
Low6 Signs Third US Sports Partnership with the NBA’s Pistons
Expert in sports gamification Low6 continued to expand its presence across professional sports in the US by entering into another significant sports partnership, this time with the NBA’s Detroit Pistons. First NBA Partner The partnership between UK-based Low6 and the Michigan-based franchise from the NBA followed the same blueprint the sports gamification company established with […]