Industry
January 13, 2023
Gaming Society Partners with IGI to Gain Insight into Female Bettors
The goal of the research is to achieve a better understanding of the fans of female sports, the betting behavior regarding female sports, women that engage in sports betting activities, and the sponsorship coming to women’s sports. The Collaboration Will Focus on Female Sports Bettors The collaboration between IGI, the academic research center at UNLV, […]
Industry
April 16, 2021
Report Suggests Gambling Ads Should Not Target Young People
A new report on sports betting in the US delivered strong recommendations for sportsbook operators not to advertise their products to vulnerable people, and for media outlets to distinguish between licensed and illegal gambling websites. “The Marketing Moment: Sports, Wagering and Advertising in the United States” report released by the International Gaming Institute at the […]
