Sports
March 16, 2023
Bet365 and Incentive Games Unveil $10M Mega March Bracket Challenge
Globally recognized bookmaker and entertainment company bet365 announced a new deal with the leading free-to-play developer of games for the gambling industry, Incentive Games. Details of the partnership emerged Thursday and see the duo team up for a new free-to-play prediction game for the 2023 NCAA Championship. To participate in the game, customers need to […]
Sports
November 17, 2022
Incentive Games and bet365 release World Cup F2P Game
Incentive Games has teamed up with bet365, a prominent sportsbook, to launch a dedicated free-to-play game for the upcoming World Cup 2022 which will be kicking on Sunday, November 20. The partnership will offer players to take part in “Tournament Predictor” which will offer participants a chance to win real prizes by trying to predict […]
Industry
June 6, 2022
“Data is King:” Introducing the New Head of Data at Incentive Games
Incentive Games has already been designing incredible games, says the company’s new head of data, Tiago Vieira, who is confident that Incentive is only going to continue scaling up its offer. He brings a unique insight into the development process as a massive fan of video games and wants to see more opportunities to expand […]
Business
May 30, 2022
Incentive Games Appoints Tiago Vieira as Head of Data
Incentive games have a reputation for great data collection and analysis and that’s an integral part of their entire business model. Hiring a new head of data is therefore a signal the iGaming company is ready to take it to the next level. New Head of Data for Incentive Games Incentive Games is an Edinburgh-based […]
Esports
April 20, 2022
Esports Technologies and Incentive Games to Work on F2P Esports Games
Esports Technologies and Incentive Games have minted a new partnership that will allow the latter to develop a number of customizable free-to-play games aimed at driving better engagement and customer retention. The alliance is predicated on a software license and service agreement that will see tailor-made games come to Esports Technologies’ product offering and create […]
Insider
January 6, 2022
Incentive Games’ CEO John Gordon: “Trust Is Everything in This Business and We Take It To Heart”
Incentive Games has had a successful year with many high-profile developments over the past 12 months. At the end of 2021, the company announced a ground-breaking partnership with bet365, a household name in the betting and iGaming industry. Today, we speak with John Gordon and seek to find out more about the alliance with bet365 […]
Casino
December 16, 2021
Incentive Games Grows Footprint with Bet365 Partnership
Incentive Games is growing its footprint through a groundbreaking partnership with legacy sports betting and gaming brand bet365. The company will muster a number of pay-to-play and free-to-play titles that will be offered as exclusive content to bet365. Specifically, Incentive Games will focus on developing jackpot games and delivering them on a global scale through […]
Insider
November 3, 2021
GamblingNews and Incentive Games CEO John Gordon Talk B2B Gaming (Podcast #13)
GamblingNews was recently joined by the co-founder and CEO of Incentive Games, John Gordon, in a podcast to discuss how the B2B gaming software company is shaping the industry and expanding into new territories. The company launched eight years ago and recently added the US to its list of areas served, thanks to a new […]
Insider
May 10, 2021
Incentive Games Commercial Director Victor Pronk: “The Importance of Virtuals Can No Longer Be Ignored”
Incentive Games specializes in the development of virtual sports games that complement and often elevate the traditional sports betting experience. Throughout the pandemic, Incentive Games was one of the companies to offer a worthwhile alternative as sports were put on a temporary hiatus. If we look at the many announcements of partnerships with platform providers […]
Business
April 27, 2021
Incentive Games Extends Its Contract with Bet Lion
Incentive Games, a leading B2B Games provider, has extended its contract with Bet Lion, an African mobile and online sportsbook company, for 12 more months. Incentive Games and Bet Lion Extend Partnership Incentive Games, a leading Free-to-Play and virtual sports games provider extends its partnership with Bet Lion, a popular sports betting provider in Africa, […]