Sports
March 9, 2023
SSG to Create a Cheltenham Festival Content Hub for Sky Betting and Gaming
Spotlight Sports Group (SSG), a leading provider of sports tech, content and media, has unveiled a new agreement with the UK-based operator Sky Betting and Gaming. Under the agreement, the supplier will develop and manage a Cheltenham Festival racing content hub for the gambling company. This is not the first time the two companies have […]
Sports
March 8, 2023
BetUK Appoints Akinfenwa as Brand Ambassador in Time for Cheltenham Festival
UK’s fastest-growing sportsbook in 2022 has chosen soccer icon and cult hero Adebayo Akinfenwa to represent it right ahead of the start of the much-anticipated sporting event that will take place between March 14-17, 2023. Akinfenwa Joins Jockey Legend Scudamore and Golden Boot Winner Sheringham The betting brand that offers odds for the most beloved […]
Sports
January 30, 2023
Bet365 Launches NRNB Markets for All Cheltenham Races
Gambling giant bet365 has announced that its Non-Runner No Bet (NRNB) markets for this year’s Cheltenham Festival are now live. Extra markets were launched today, January 30, allowing punters to place safe bets on every single race of the racing event. Bet365 Provides Players with Much-Needed Safeguards The launch follows the success of earlier NRNM […]
Industry
November 4, 2022
Spotlight Sports Group Teamed with bet365 for Video Content
Sports betting technology, content and media company Spotlight Sports Group announced it has signed a two-year partnership deal with bet365 to make the Stoke-on-Trent-based bookmaker title sponsor of the Racing Post’s show, Upping the Ante, for the fourth and fifth consecutive series. Focusing on the Cheltenham Festival The video content sponsorship agreement between Spotlight Sports […]
Sports
March 14, 2022
Coral Introduces Show-Stopping 3D Activated Horseracing Display at Piccadilly
Coral has become Britain’s pioneer sportsbook to include 3D technology in a horseracing display at the Piccadilly Circus, in preparation for this year’s Cheltenham Festival. The company has created the 3D display together with Bartle Bogle Hegarty (BBH), the company’s creative agency. The Show-Stopping Display Presents Four Race Horses & Jockeys The unique display that […]
Sports
February 28, 2022
Spotlight, Paddy Power Create New Cheltenham Morning Show
Spotlight Sports Group announced a new live morning show created in collaboration with Paddy Power. Racing Fans to Enjoy New Live Morning Show during 2022 Cheltenham Festival The leading technology, content, and media company, Spotlight Sports Group (SSG), announced that it plans to launch a new live morning show. The show will run throughout the […]
Sports
March 22, 2021
Cheltenham Festival Drives Record Betting Volume for Scientific Games
Cheltenham Festival had a record number of bets placed during the festival’s four-day span, an increase of 53% year-over-year. In addition to a large number of bets, the festival attracted more than 1.1 million viewers as well as 1.5 million views for the Irish racehorse Honeysickle’s Champions Hurdle. OpenSports Record-Breaking Number of Bets During last […]