Business
February 20, 2023
EEG to Sell Bethard as It Continues Paying Off Debts
Esports Entertainment Group (EEG) has announced that it will be selling its Bethard online gambling brand. The buyer will pay a total of $10.14 million (converted to USD from Euro) for the Malta and Sweden-licensed brand. As announced, the sale sum will be comprised of $1.76 million of cash on closing and $6.94 million of […]
Business
May 26, 2021
Esports Entertainment Group Acquires Bethard
Esports Entertainment Group has announced its acquisition of Bethard, a Swedish sportsbook leader, operating brand by Bethard Group Limited. Esports Entertainment Group Will Pay $19 Million in Cash Esports Entertainment Group (EEG) has announced that it will acquire Bethard, a fast-growing iGaming and sportsbook operator, operating under Bethard Group Limited, which generated $31 million in […]
Legal
April 27, 2021
UEFA Launches Probe into Ibrahimovic Bethard Ownership
AC Milan striker and soccer legend Zlatan Ibrahimovic will be investigated by a UEFA ethics and disciplinary inspector, probing his ties to Bethard and whether he has violated the organization’s Code of Ethics. Ethics Inspector to Scrutinize Ibrahimovic’s Bethard Case UEFA is looking closer into the allegations that AC Milan striker Zlatan Ibrahimovic has been […]
Sports
April 15, 2021
Zlatan Ibrahimovic Could Face a Ban over BetHard Partnership
Famous Swedish soccer player, Zlatan Ibrahimovic could face a 3-year ban from playing over a partnership deal with a Malta-based operator, BetHard. Zlatan Ibrahimovic May Face a 3-Year Ban Zlatan Ibrahimovic, the famous Swedish international soccer player, could face a 3-year ban from playing over a partnership with BetHard, the malta-based operator. In 2018 Ibrahimovic […]