Business
February 6, 2023
Enteractive to Reactivate Players for BetCity
BetCity, an online casino subsidiary of Entain, has signed a new partnership agreement with Enteractive, a B2B company providing retention services. Under the deal, Enteractive will power BetCity’s reactivation campaigns in the Netherlands. BetCity Employs Enteractive’s Services Enteractive is a seasoned company delivering leading retention services that reinforces its clients’ own customer relations management (CRM) […]
Business
January 12, 2023
Entain Snatches BetCity from Sports Entertainment Media for $482M
The deal between the two parties was originally announced for an initial consideration of €300 million ($324 million) and a maximum deferred contingent consideration of €550 million ($594 million) in June 2022. Now, Entertain has presented the completion of all procedures for a final acquisition cost of €450 million ($484.2 million). The total cost, which […]
Business
November 24, 2022
TrueLayer Enables Instant Payouts for BetCity in the Netherlands
TrueLayer has signed a new partnership with BetCity, a prominent gaming and betting brand, and will now power the operator’s payouts. Thanks to TrueLayer Payments, bettors at BetCity will be able to enjoy instant cashouts. The solution is integrated with the Player Account Management provided by Bragg Gaming to the popular Dutch iGaming brand. TrueLayer […]
Casino
October 19, 2022
1×2 Network Rolls out Games on BetCity.nl
1×2 Network, an award-winning online gaming content provider and aggregator platform, has extended its reach in the Dutch iGaming market. The company has teamed up with BetCity.nl, a prominent brand in the Netherlands, which will now benefit from 1×2 Network’s extensive range of games and titles. 1×2 Network Introduces Content to BetCity.nl BetCity.nl will add […]
Casino
July 21, 2022
Stakelogic Live Introduces Super Stake Roulette to BetCity
Stakelogic Live, a provider of live casino games and a subsidiary of the namesake Stakelogic, has launched its first game show title with BetCity in the Dutch gaming market. The game is exclusively available to BetCity in the Netherlands in the next 30 days before hitting the global market. New Live Game Comes as BetCity […]
Business
June 14, 2022
Entain to Buy BetCity for up to €850M as It Enters Dutch Market
Gambling and entertainment industry behemoth Entain has announced that it has agreed to acquire online sports betting and gaming brand BetCity for an initial consideration of €300 million ($312.9 million). There will also be a deferred contingent consideration of up to €550 million ($574.5 million). The deal itself may be worth up to €850 million […]
Sports
May 25, 2022
FIH Picks BetCity as Official Betting Partner
BetCity, a Dutch sports betting operator, has expanded its footprint in sports. The company has inked a partnership deal with the International Hockey Federation (FIH). BetCity to Support Pro Hockey The agreement will see BetCity as the FIH’s official betting partner for the next three years. Notably, this is the first time the hockey federation […]
Sports
February 23, 2022
BetCity.nl Announces its Partnership in IBIA Betting Integrity Monitor
BetCity.nl has become the latest Dutch betting operator to join the International Betting Integrity Association (IBIA), reflecting on the brand’s commitment to safer and responsible gambling. Presently, all Netherlands-based online betting operators must sign up with an integrity monitor body. The BetEnt brand has picked IBIA, whose members account for EUR 115 billion ($137 billion) […]
Industry
December 15, 2021
Milan Moser and Iris den Boer Join BetCity’s Responsible Gaming Team
BetCity.nl, sports betting brand of BetEnt and one of the first 10 operators granted a license for the new online gaming market by Kansspelautoriteit (KSA), announced two new additions to its responsible gaming team, Iris den Boer and Milan Moser. Bolstering the Responsible Gaming Team New additions to BetCity’s responsible gaming team den Boer and […]