Sportingtech, the full-service provider of betting and gaming platform solutions, has signed an exclusive partnership with SunBet, one of the most prominent online bookmakers in Africa. SunBet, which is owned by the land-based casino and resort giant Sun International (JSE: SUI), will now benefit from Sportingtech’s advanced offer that will allow the brand to continue dominating the African sports betting and gaming space.
Sportingtech Deploys Quantum Platform with SunBet
SunBet will make full use of the Quantum platform developed by Sportingtech to provide partners with a comprehensive experience that includes 65 sports, more than 9,000 games and 1,000 betting markets. The platform is exclusively available to regulate and licensed markets.
Meanwhile, Quantum has established itself as the go-to solution for regulated operators in markets where competition is fierce and where stakeholders want to eke out an advantage over rivals. While Sun International has its roots deep in hospitality and entertainment, the gaming vertical has played increasing importance in the group’s business performance and long-term ambitions.
SunBet general manager Simon Gregory said that this partnership will be an important stepping stone for the company as it continues to expand. Gregory added:
Bringing both in-depth expertise and high-quality product offering, Sportingtech is the ideal partner for us in this venture, and look forward to growing these African markets together
SunBet general manager Simon Gregory
SunBet Confident about Long-Term Success in Africa
Sportingtech Director of Sales Africa Mark Schmidt welcomed the opportunity and said that working with SunBet was important for his firm as it showcased the full potential and diversity of the Quantum platform. Schmidt added:
The backing of such a high-profile operator is a testament to the strength of our offering, and we look forward to bringing a superior experience to bettors in these markets.
Sportingtech Director of Sales Africa Mark Schmidt
Sportingtech has been actively seeking to grow its footprint in international markets. The company announced entry into the Brazilian market earlier this month with an unnamed operator.