Hospitality and casino management company Fifth Street Gaming (FSG) Digital announced the launch of the JefeBet Podcast Network, introducing podcast and video content to its Hispanic and Latino audiences via its flagship JefeBet brand.
Exceptional Lineup of Talent
Featuring live and pre-recorded podcast and vodcast shows, the new network will introduce influential Hispanic and Latino personalities while helping JefeBet further expand its presence as a premier Spanish-first sports and entertainment provider.
Hailing the “truly exceptional” talent lineup for the JefeBet Podcast Network, Matthew Chambers, vice president of Content at FSG Digital, outlined the company’s expectations about the potential impact of these personalities to help the business engage with Spanish-speaking audiences in the US and abroad.
“With their collective reach of over four million engaged followers across social channels, and paired with JefeBet’s own fast-growing digital footprint, we’re building the best and most influential network of Spanish-first content for the 64 million Hispanic and Latinos in the US and millions abroad,” he concluded.
Hispanic and Latino Heritage Month already featured on the JefeBet Podcast Network the likes of Alex Stergios, Francisco X Rivera, Majo Montemayor, comedian Mike Ruga, baseball legend Ozzie Guillén, and popular Mexican YouTuber Ivansfull, providing their opinions on fantasy sports, sports betting and gambling via shows produced exclusively in Spanish to celebrate Latino culture and lifestyle.
‘Bridge between Latinos, Sports and Gambling’
Commenting on the news, Alex Stergios, host of the ‘Titulares con Alex’ show, hailed the “opportunity to produce content for JefeBet since its launch” in the light of the content’s amazing public reception and growth, “certain that it will continue to grow day by day” and turn into “one of the best sports and lifestyle digital platforms.”
Francisco X Rivera, co-host of the El Reporte Jefe show, was honored to become the brand’s first host, feeling “energized to help JefeBet become the leading online platform for sports and gambling commentary, analysis, picks, and predictions.”
“JefeBet is creating a bridge between Latinos, sports, and gambling,” said JefeBet ambassador and host of the El Mundo de Guillén show Ozzie Guillen, stressing that what lies at the heart of the network is entertainment while the goal of the team is to express their opinions and “analyze players and games” based on their personal experiences in life to inform the audience and become “part of the JefeBet growth and story.”
New shows will include Futbol Premier, featuring soccer from the EPL, UEFA Champions League and the World Cup, as well as Dimelo, offering insights into sports picks and gambling from professional sports leagues around the world.
FSG Digital launched its Spanish language media hub JefeBet.com in March this year, seeking to provide valuable and proprietary media content for the Latino community within the US and support the sports betting and online casino gaming ecosystems.
One month later, FSG Digital teamed with sports bar operator Ojos Locos Sports Cantina to launch a US casino hotel that caters to the needs of Latino customers.