Under the four-year licensing deal, the company will provide unique opportunities and experiences for EPL fans. The collaboration sees Sorare deliver engaging functionalities for its fantasy game, as well as a marketplace, bringing digital cards for the top 20 English soccer clubs.
The unique free-to-play fantasy soccer game is expected to deliver exciting experiences for fans of the game. As a result, soccer fans around the world can sell, buy, trade and collect digital cards that are officially licensed and feature all of the players from the top 20 of the League’s clubs.
The online players, that enter a position as Sorare Managers, can build their own custom teams. Then, they can compete against each other and have a chance of winning big prizes, Sorare reveals. Besides participating in Premier League-only competitions, Sorare Managers can also enter in global competitions.
Without any doubt, the expansion reaffirms the position of the company as the go-to fantasy game provider, considering that it expands its offering further. In fact, by now, Sorare has teamed up with more than 300 soccer clubs around the globe.
Sorare Teams up with Another Sports League
Richard Masters, Premier League’s chief executive, said that the new collaboration will enable famous clubs to further engage with their fan base. He pointed out that Sorare’s online game and digital cards will draw professional soccer players and fans even closer. Finally, Masters said: “We believe that Sorare are the ideal partner for the Premier League and we look forward to working closely together.”
“The way that supporters follow their favorite teams and players is evolving and the Premier League is always looking for ways to engage with fans.“
Richard Masters, chief executive of the Premier League
Nicolas Julia, Sorare’s co-founder and CEO, was similarly excited about the collaboration with the Premier League. He said that the League has delivered unique moments over the last three decades and reaffirmed its position as a globally-recognized competition. “As football fans ourselves, this partnership is something we’ve dreamt of since we founded the business,” added Julia.
According to him, the collaboration with the League represents a milestone moment for the company. At the same time, Julia said that Sorare is proud to join forces with the Premier League and acknowledged that the deal resonates well with deals with other leagues such as the MLB and NBA. Finally, he predicted that the new collaboration will deliver exciting moments for soccer fans.