PointsBet is determined to bring its Australian operations to the US and, so far, has been successful. As it continues to expand in the country, it is building out its executive workforce, recruiting experienced veterans to lead the charge. The latest appointment comes through Aonghus Mulvihill, who has been tapped to be the online gaming operator’s new VP of Global Sportsbook Trading.
Aonghus Mulvihill Joins PointsBet
PointsBet, which recently launched an online casino in New Jersey, announced this week that it has added gaming industry veteran Aonghus Mulvihill to its ranks. With over 15 years in the international sports betting industry, Mulvihill’s expertise and connections will serve the company well as it explores new locations to offer its online gaming options. Mulvihill is the former director of corporate strategy at Flutter Group and, prior to that, was Betfair’s head of performance, proposition and trading. His most recent title was Commercial Director at Betfair International, and all three previous roles will have given him extensive experience to lead PointsBet’s efforts.
PointsBet USA CEO Johnny Aitken says of Mulvihill’s addition to the team, “PointsBet’s technology and the company culture we’re building has proven time and again to be a draw for our industry’s smartest minds, and the addition of Aonghus is another example of our commitment to and vision for excellence.”
Big Things Expected Out of Mulvihill
In his new position, Mulvihill will oversee a team of sports analysts, as well as work with PointsBet’s marketing, product and tech division to drive the company’s efforts. He will be responsible for trading product development, as well as the implementation of the company’s trading risk management strategy. Mulvihill asserts, “Having watched PointsBet’s incredible expansion, including the recent acquisition of Banach Technology in Ireland, I’m absolutely thrilled to join the leadership team for a truly unique company that is putting technology first and delivering an unparalleled experience for customers around the world.”
PointsBet has been able to rapidly expand, thanks, in part, to recent injections of funds. In July, it added $157.5 million through a shares placement on the Australian Securities Exchange (ASX). It added another $59.9 million to the wallet last week when it completed another institutional entitlement offer. Those investments came as the company recorded a year-on-year increase of 153.9% in its fiscal year 2021 revenue, pulling down $154 million for the period.
Mulvihill adds of being recruited by PointsBet, “After shaking up the Australian betting market, PointsBet has quickly and strategically developed into one of the premium sportsbooks in the United States, continuing to build upon its unique technology offering and attracting industry-leading talent. This appointment is a dream come true.”