ISoftBet Steals another March on Regulated Markets with Greece Launch

Greece’s iGaming regulator has issued a supplier license to iSoftBet, an established developer of products for the online gaming industry. As a result, iSoftBet will be able to provide licensed operators in Greece with award-winning content through its GAP aggregation platform.

New Regulated Start for iSoftBet in Greece

The move comes as the Hellenic Gaming Commission (HGC) has subjected the company to a review and deemed it eligible for a permit in the country. As a result, iSoftBet will be able to work with a number of licensed and highly-trusted operators in Greece, including GVC, Stoiximan, Betsson and Interwetten. The success comes following the key appointment of Noorul-ain Khan as financial officer to the company. 

With its new permit, the GAP aggregation platform by the company is available in 20 regulated markets, giving it a reach and heft with hundreds of thousands of potential gamers. iSoftBet’s commitment to iGaming has been exemplified by the numerous awards the company has won. That includes a Compliance Outstanding Achievement Award from the 2020 VIXIO Global Regulatory Awards, distinguishing the supplier as one of the most trusted companies in its sector that manage to provide content tailored to local markets’ regulatory needs.

ISoftBet’s dedicated team has managed to create tailored portfolios of products for jurisdictions covered by Malta, Switzerland, Sweden and Colombia, facing a variety of stricter prerequisites before any product can be launched on any of the above-mentioned markets. 

Supplier with Strong Regulatory Compliance

The company considers the Compliance Outstanding Achievement Award as a huge milestone in its global growth, as it’s one of several other developers to have been recognized as a trusted global supplier by the same standard.

Commenting on the launch in the Greek market, company compliance manager Mark Halstead said that he was proud of iSoftBet’s efforts to secure the license. The company is not going to rely on old laureates either as it continues to push its regulatory standards so that it can bring a greater product variety to the fore. 

“This is another landmark moment for the business showing how ahead of the curve we are in entering the latest regulated and regulating markets with the biggest brands. We’re looking forward to launching and showcasing our content and platform power in Greece,” Halstead added. 

The company’s chief commercial officer, Federica Faggiano, has expressed optimism about the significance of bringing iSoftBet’s portfolio to the Greek market. Pointing out to the country’s untapped iGaming potential, Faggiano feels confident that iSoftBet will have a lot to offer in the future.

Proprietary and third-party content is all part of the deal for iSoftBet, which will be able to bring these products tailored to the needs of local brands and supply them efficiently by leveraging its GAP platform and player engagement tools. 

Recently, iSoftBet teamed up with Doradobet, expanding the company’s reach in Peru. All of this and more comes as ISoftBet continues to drive headlines with new partnerships and expansion in fresh markets.