IGT Finalizes iSoftBet Acquisition and Expands in Digital
IGT PLC has informed investors that the New York Stock Exchange-listed technology group has completed its acquisition of iSoftBet. The deal is evaluated at €160 million and has resulted in IGT acquiring full control over the developer.
Securing New In-House Game Developer
ISoftBet originally announced its intention to acquire the company in April 2022, seeking to expand its in-house expertise in developing hard-hitting online casino solutions and games. iSoftBet has an outstanding portfolio of iGaming content with more games down the pipeline, including 10s or Better, Rise of the Genie, and Wolf Canyon Hold & Win.
ISoftBet is “Serious Fun” as the company motto says with the company certified by a number of jurisdictions and regulators, including the MGA, AAMS, SRIJ, Licensing & Gaming Authority Belgium, Hellenic Gaming Commission, Spillemyndigheden, and holding a certificate from the UKGC and Gaming Labs.
The successful track record of the company in developing unique games will now result in IGT doubling its PlayDigital content library to 225 games that will be shared with partners in each licensed jurisdiction. iSoftBet is also capable of deploying third-party games through its own aggregation distribution solution.
iSoftBet similarly comes with dedicated engagement and marketing tools that use relevant data to make the best decisions about a brand’s strategy and its further operations. IGT is also with new leadership with Vince Sadusky, the group chief executive, openly pursuing further expansion into the digital segment.
Benefiting from iSoftBet’s iGaming Expertise
ISoftBet’s distinct expertise in the segment will definitely assist with IGT’s ambitions to be a powerhouse in the space. Presently, the company provides products to more than 250 operators and offers an aggregator platform that delivers on 4,600 select titles from some of the best third-party developers in the industry.
IGT is intent on making sure that the current company structure at iSoftBet remains intact with the company’s 350 employees to continue and steer the company towards even more ambitious growth targets.
Although Fiona doesn't have a long-spanning background within the gambling industry, she is an incredibly skilled journalist who has built a strong interest in the constantly growing iGaming network. The team at GamblingNews.com is glad to have her on our roster to help deliver the best stories as soon as they hit. Aside from writing, she loves to dabble in online casino games such as slots and roulette, both for her own enjoyment and also as research to better improve her understanding of the industry.
