The fast-growing global iGaming company, ComeOn Group, announced its launch into the regulated gambling market in the Netherlands via ComeOn.nl in collaboration with Bragg Gaming Group.
ComeOn.nl to Leverage Bragg’s PAM and iGaming Platform
The company said Monday that it has gone live with ComeOn.nl in the Dutch regulated market with Bragg’s leading player account management (PAM) iGaming platform. Previously, ComeOn.nl launched back in October with the company’s Bragg Hub distribution platform, as well as FUZE promotional tools, customer relationship management (CRM) and content management services (CMS). ComeOn.nl will leverage those comprehensive tools and solutions to its advantage while at the same time will comply with the Dutch market regulations. It’s no surprise that ComeOn is focused on offering unique experiences for its customers. Now, thanks to Bragg’s solutions and tools, ComeOn will have a strong market start in the Netherlands.
“ComeOn! is a leading international casino brand that is well known for providing online players in multiple markets with a great gaming entertainment experience.“
Chris Looney, chief commercial officer at Bragg
Bragg’s chief commercial officer, Chris Looney, shared his excitement on the topic by acknowledging that ComeOn is a leading global casino brand that operates in different markets and offers unique entertainment for its customers. He added that the company is excited to join forces with ComeOn and power their market entry into the Netherlands. Last but not least, Looney predicted that the collaboration will bring success to the duo.
The Launch Is Expected to Deliver Benefits for ComeOn, Bragg
Thanks to the latest collaboration, ComeOn.nl Dutch customers gain access to leading online slots and live casino games from Bragg. Furthermore, the operator will offer exclusive games from Bragg’s partners and a variety of third-party content. At the same time, ComeOn will benefit from the company’s leading marketing tools that boost player engagement, retention and conversion.
The latest partnership for the market in the Netherlands is expected to bring benefits for both ComeOn and Bragg. The latest deal complements the duo’s growth strategies and delivers unique products and services for customers in the country.
“The Netherlands represents a key market for us in which we have joined forces with Bragg.“
Eelco Paul ten Broeke, country manager at ComeOn.nl
Eelco Paul ten Broeke, ComeOn.nl’s country manager, said that the company joined forces with Bragg for the key Dutch market entry. He added: “As we saw with our exceptional start of operations, by working with Bragg’s experienced team and technology we are favorably positioned to stand out in the market and to continue to grow as we deliver stand-out brand experiences in a safe gaming environment to the Dutch player.” In conclusion, Broeke said that the collaboration with Bragg helps diversify ComeOn’s offering and powers the company’s operations in the Netherlands.