Bally Sports has unveiled a new partnership with the iGaming and sports betting company BetMGM. As per the deal, BetMGM will help Bally Sports to launch and operate its first sports betting program, Live on the Line, Powered by BetMGM.
Live on the Line Will Let Bettors Discover What’s New in Sports
The program is produced by Stadium, a non-stop sports network by Sinclair, Bally’s parent company. BetMGM will support the production by providing various interactive and visual elements that will make the experience much more exciting.
The program was just launched and will keep on airing from 12:00 PM ET during the weekdays. Over the course of an hour, the program will provide its viewers with fresh betting information that will suit the needs of even the most passionate of punters. There will be a lot of other content, tailored to benefit all fans of sports and gambling. Viewers can get information about the latest developments in sports, learn what’s new, see expert sports betting picks and discover exciting betting opportunities.
Bally Has Secured a Strong Roster of Hosts
Live on the Line, Powered by BetMGM has secured a powerful lineup of hosts to always keep the viewers entertained – Brad Evans, Camron Smith and Dani Klupenger will lead the show.
Evans is a prominent sports betting expert who has years of experience in the field and is popular for making various sports betting and daily fantasy sports commentary and content.
Smith is an experienced sports reporter with a deep understanding of the sports sector. His knowledge has gotten him nominated for Emmy three times.
Lastly, Klupenger is a former college basketball athlete who has been on sports’ very frontlines. She is also popular for hosting the daily fantasy show More Ways to Win and has served as a sports commentator and reporter.
Live on the Line will also see the three hosts welcome a variety of sports stars and betting experts as guests.
BetMGM is Confident Live on the Line Will Succeed
BetMGM is happy to support Bally’s new program. The operator’s chief revenue officer, Matt Prevost, said that he is glad to collaborate with Bally Sports and considers it to be a great partner. Prevost is sure that Live on the Line is going to be a great success and will become a leading sports betting show.
Steve Rosenberg, the president of Bally Sports, remarked that the launch of Live on the Line is an important milestone for Bally. He added that BetMGM’s backing will play a significant role in the quality of the program.
“Our collaboration with BetMGM further builds upon our programming strategy to offer fans new, informative and entertaining content that aims to drive increased interest around our live game broadcasts,” Rosenberg stated.